What's behind the word 'Tisetas'? The debate about keeping the name or changing it.

Tisetas is a weird word, don't you think? It doesn't have a meaning in any language I know. Actually it comes as the result of a fusion of two words: T-shirts and camisetas ( the Spanish word for T-shirts).I liked it and after a thought or two added the &Co. For me it is important to be open to other possibilities and to work with other people.

It all started because I was tired of going to shops and not finding cool messages on t-shirts aimed for ladies. They were all "I love Justin/Brad/Tom/You Name It" glittery-starry-flowery-stuff (which I don't have anything against). However all male ones had great, quirky and funny slogans . I didn't think that was fair so I wondered if I could design witty slogans for female t-shirts. I did it some on online patforms like Spreadshirt where you can upload your designs and people can order things with it without you having the physical product or investing any money on production, even though I didn´t do it for long.

The funny thing is that due to budget and logistics, I've gone more into the postcard and stationery route and I don't sell any apparel so I keep on wondering if it makes any sense to maintain the name, or if I should go for something else? For the time being I will stick with it unless I find something more suitable.

And who knows, maybe this time around I will go into t-shirts finally !

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Re-inventing Tisetas

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