Skip to main content

Introduction: When there is a will, there is way -even if there is no money to start with!

Hello and welcome. This is probably the 3rd of 4th time I've tried to go for a blog. I was never sure if anyone would be interested on me or my journey. And I can get easily distracted and forget about it. But I thought I could give it another go. 

My name is Felicidad, I am from Spain and I've been living in London for a bit over 10 years. I have a full time job in a tourist hotspot. However I like drawing, illustrating , stationery and gifts and that is why I opened my Etsy shop some years ago with positive quotes and postcards amongst other little gifts.  It has been slowly growing but with all these algorithm changes on Etsy , Instagram and company , results dipped a bit. My computer also broke and there were other series of unfortunate events happening that made me rethink everything. So I took the decision to start  -almost- from scratch.

In this blog I am going to try to share my journey and my learning process. And my internal debates. And the challenges of not being a native English speaker and working full time somewhere else. You are warned!

While I organize myself you can visit my shop here or follow me on Instagram , which are the sites I update the most.

Comments

Popular posts from this blog

Breaking a big goal into smaller ones

Once I have decided my main goal , I need little stepping stones to reach it. There are many things who have to be done in order to have a shop or live from my work. Specially when I have a regular payed job, no savings , I live in one of the most expensive cities in the world and I like to go to concerts, musicals, eating out or short trips every now and then. Since I don't think I will get a big lump sum so I can leave my job for some time and have a go at it, these are the steps I have in mind : Renew designs. Create new products with its packaging.  Increase online presence . Produce a catalogue and send to shops. Look up about trade shows or events. See if I can go to bigger markets. See if I can rent a space in a shop for some time or a pop up shop for 2 weeks. I would need some steady income from my online shop, equal to at least over £500 a month in order to continue from here to: Drop days at my current job. Rent office space so I can store my things be...

Searching and finding my USP : Unique selling point.

In order to find your own space in a very busy market place such as the internet, or a saturated market like stationery, you need to make yourself stand out in some way so people buy your products. That's what's called the USP, or unique selling point. It seems pretty obvious but thinking about  it has been giving me headaches for a while. Having a "unique style" is great, however I wouldn't really advertise my creations with that tagline since there are thousands of unique styles from different artists. "Positive quotes" is again another popular and oversaturated tag. I was pondering about " self care " and working around my journey discovering and growing my awareness regarding mental health. Still, I can't see myself confident enough to use my basic knowledge since the USP should be something I have an expertise on . Why an expertise? Because only when the maker is confident about what they do and how they do it is when we ...

How am I going to renew my shop? Steps I am planning to take.

How  to start?It is easy to access to information these days. Lots of tricks, tips, advices, free and payed for. Ideas, stories...It can be overwhelming -it is for me!. I get easily distracted, I can find that I want to do everything at once and have no patience for the process. Last  year I was using DPD (Dream Plan Do) and doing lists to try to organize myself. And sort out my priorities. It helped me but also I think I overdid it , so in the end I didn't cross many items of those lists, I forgot to look at them, I got stressed because I seemed to be stuck... I am still terrible at it at having a full time job is quite limiting. This time I will keep on working with DPD and lists but I am also trying to take one thing at a time and create solid foundations for what I want to do. I won't be rushing myself, as long as I keep on working on it with some kind of regularity. Here's my list: Basic foundations : values, mission, colors, look and feel, objective...